Marketing Data Analytics
Find out which of your marketing activities bring you the best results and make even better business decisions based on what works

Receive actionable customer insights in real time
to improve your strategy
Get our AI-powered marketing data analytics tools and learn how to
optimize your marketing campaigns, personalize CXs, and influence consumer behavior effectively

Gain an Advantage with Real-Time Reporting
Forget about quarterly reports – check and analyze your data at any moment thanks to a wide range of reports and dashboards updated in real time and then use that knowledge to improve your marketing performance.
Utilize our business-ready reports or create new ones from scratch so that they provide you with a more in-depth look at your marketing processes.

Use Data to Further Personalize Your Marketing
Stop improvising and base your marketing efforts on facts, stats, and figures to engage the right person with the right message.
Find out when the best time is to provide customers with your content and which marketing channels you should use to reach them.
Use our marketing data analytics platform to learn how to create customer experiences so personalized as if they were made specifically for a given customer. Build long-lasting relationships with clients by showing them that you understand their needs.

Get a 360° View
of All Your Customers
Utilize the power of AI and read your customers like a book.
Find out how they shop, what types of products they are usually looking for, how much money they are willing to spend, and whether their interest in your brand is growing.
Identify patterns in customer data and predict your clients' next purchase day, or... learn the probability of customer churn and how to prevent it.
See What Drives Customers
Are your program members truly locked in? Measure their engagement using static, dynamic, and business rules - not just CLV, churn rates, and other KPIs - so you can truly understand what drives their connection to you.
And the best part? You can sync it all with BI tools. This means you can run cross-functional analyses, pulling loyalty data together with your business insights for a complete view of your members.


Have AI Detect
& Prevent Frauds for You
Let our marketing data analytics platform monitor your customer data and identify threats before they can cause you significant financial losses.
Be proactive and reduce the number of false-positive incidents that require you to go through time and cost-consuming manual reviews.
Utilize the AI technology to enhance the security of your loyalty program, so that nothing can damage your customer relationships.
Unlock the Power of AI
Unlock unparalleled customer engagement with AI-driven insights tailored to your business needs. Visit our dedicated AI page to explore how personalized experiences, fraud prevention, and predictive analytics can transform your loyalty program and drive growth. Discover the future of loyalty management today.

Our Clients
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BP GLOBAL
Comarch Loyalty Management for BP GLOBALLearn more -

Heathrow Airport
Comarch Loyalty Management for Heathrow AirportLearn more -

Jetblue Airways
Comarch Loyalty Management Travel Edition at Jetblue AirwaysLearn more -

Auchan Retail
Comarch Loyalty Marketing Platform for Auchan RetailLearn more -

Enoc Group
How CLM Helps ENOC Group Keep The Flame of Loyalty BurningLearn more -

KFC France
Comarch Loyalty Marketing Platform for KFC FranceLearn more -

Deutsche Bahn
Deutsche Bahn Sets Future Course for the loyalty program BahnBonus with Technology Partner ComarchLearn more -

Galeries Lafayette
The Customer Engagement Platform at the service of Galeries LafayetteLearn more -

True Value
Comarch Loyalty Management implementation at True ValueLearn more -

Enterprise Rent-a-Car
Comarch Loyalty Management for Enterprise Rent-a-CarLearn more -

ExxonMobil
How ExxonMobil Drives Customer Engagement with an Effective Loyalty ProgramLearn more -

Livelo Brasil
Implementation of Comarch Loyalty Management at Livelo BrasilLearn more -

Natura Brasil
Implementation of Comarch Loyalty ManagementLearn more -

Vingroup
Vingroup a coalition loyalty program in AsiaLearn more -

Saudi Arabian Airlines
Comarch Loyalty Management for Saudi Arabian AirlinesLearn more -

Tab Limited (Tabcorp)
Implementation of Comarch Loyalty Management for TABLearn more -

Vietnam Airlines
Vietnam Airlines steers into loyalty with CLM Platform for Travel EditionLearn more -

XL Axiata
Empowering 50 Million Customers: XL Axiata's Collaboration with ComarchLearn more -

Old Mutual
Comarch Extends Collaboration with Old Mutual to launch a Customer Loyalty Programme in NamibiaLearn more -

HELLENiQ ENERGY
Comarch & HELLENiQ ENERGY – Using Technology to Drive Growth in Fuel RetailLearn more -

Virgin Active
Virgin Active To Launch Comarch-Powered Loyalty ProgramLearn more -

Nedbank
Comarch Drives Redesign of Nedbank’s Loyalty Program, GreenbacksLearn more -

Doppelgänger
Doppelganger's Customer Loyalty Tailored to PerfectionLearn more -

Kiabi
Rooted in Family, Ready for the Future: How Comarch Helped Kiabi Modernize LoyaltyLearn more




































