Loyalty Marketing & Rewards Programs
A commissioned study conducted by Forrester Consulting on behalf of ComarchDownload Your Free Copy
A leading-edge customer engagement
technology designed for telecom brands
Design and execute successful loyalty programs
to increase interest in your solutions effectively
Comarch Loyalty & Marketing is a cutting-edge, cloud-based IT platform that enables you to design and execute personalized loyalty programs and marketing campaigns to help telecoms reduce churn and increase ARPU. The platform incorporates artificial intelligence and machine learning mechanisms so you can identify patterns in customer behavior and present offers that hit the spot.
The platform supports management of various loyalty programs, from those that are points-based, to programs based only on achievements and spending thresholds. The solution offers operators easy automation of multi-wave and multi-channel campaigns and personalized, targeted communication with subscribers. It is possible to deliver and deploy the solution as a stand-alone, fully functional component of a comprehensive customer experience management platform, as well as a pre-integrated part of NGOSS/CEM-class solutions and Comarch BSS Suite.
Under Managed Services, Comarch specialists support the creation of new concepts for successful loyalty programs, existing program health-checks, redesign of program mechanics and new value-added offers, digital transformation, customer journey development, and engagement strategy design to encourage your customers to interact with your brand and build stronger relationships.
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