The Luxury Sector Report 2023
Comarch and The Loyalty People

Learn how to build customer loyalty in the challenging luxury sector.

he Luxury Sector Report 2023

In this report, we will explain:

  • Whether traditional loyalty programs work in the luxury sector, where customers are not looking for discounts or promotions.
  • Why creating the feeling of privilege and exclusivity is crucial to building loyalty in luxury.
  • How to create an emotional connection with luxury customers.
  • Why tiered benefits are essential in a luxury loyalty program.
  • What are the top three challenges of modern luxury brands – and how to design a loyalty scheme that helps overcome them.

This report is delivered to you by Tom Peace, Managing Director at The Loyalty People, and Eliza Gryczka, Comarch Strategist and CLC Product Manager. With broad experience in loyalty programs and marketing strategy consultancy, they share their insights on the current state of the luxury industry. 

the Luxury Sector Report 2023

Do you want more?

For the past six months, Comarch and The Loyalty People have been cooperating on a series of sector-specific loyalty reports. The luxury white paper is the last part of our 6-piece installment that covered retail, fashion, hospitality, airline, and fuel retail industries. Each report was led by one of The Loyalty People’s Associate Consultant sector experts, with valuable input from Comarch’s strategy consultant.

Download Now

Based on this consent your personal data will be processed by companies of the Comarch Group to send you a newsletter. You can withdraw your consent at any time, but remember that this will not affect the lawfulness of data processing based on the consent before its withdrawal. Your consent is being requested primarily under the personal data protection regulations. By giving this consent, you agree to receive – via the email– unsolicited commercial and direct marketing communications contained in our newsletter. Learn more about the processing of personal data by the Comarch Group companies. 

By submitting this form, you give us access to your personal data. Read about: The processing of your data by companies of the Comarch Group and your rights as the data subject.

Are you sure you want to send the form?