Data Quality Management
Our primary goal is to make sure that all of your data processed by Comarch Online Distribution is consistent with information managed by distributors' sales systems. The data collected from your business partners' is automatically compared with their paper equivalents to ensure its high quality.
The purpose of this verification is to check the integrity of gathered data and identify both the payers and places of delivery (on the basis of external sources such as zip code database, etc.).
Data Mapping and Deduplication
Comarch Online Distribution was designed to provide you with technologically advanced functionalities, giving you full control over data management processes.
Data mapping enables pairing your data with patterns generated on the basis of sales information provided by your business partners - wholesalers, retailers, and distributors. Thanks to this functionality, you can quickly resolve any information discrepancy to ensure the best quality of data. It also allows you to build stronger, trust-based relationships with all your partners. Data deduplication, however, is about eliminating all repeating records in the database.
To make it work faster and reduce the number of possible errors, data mapping is driven by our Artificial Intelligence/Machine Learning technology. Plus, given that all changes in the database must be accepted by certified Comarch consultants, you can be sure that the data is consistent, correct and that you can make settlements on their basis with both your business partners and your own sales team.
The end result? Clear access to a central database of products and outlets updated almost in real time. No compromise on data quality!
Daily Sell-out (Depletion) Data and Inventory Data Reporting
All the data collected from distributors/retailers is processed, completed, and unified, and then reported to a manufacturer. The available reporting options are:
Comarch Reporting Module
Database replication
Category Reporting
Collect, analyze, and compare your sales results in accordance with one of the selected categories:
Reporting using the categories selected by a manufacturer - carry out detailed analyses of market share within a selected range
Reporting without specifying a product name and competition's brand - determine which business areas you need to improve to achieve better results
Total Category Reporting - compare your sales results with your competitors' market performance
Integration With Other Comarch Systems (TPM, SFA, Reporting Module)
Comarch Online Distribution can be easily integrated with other systems. The facilitated information flow allows each user to monitor the completion of KPIs (e.g., target sell-out, target sell-in):
Comarch Mobile Sales Force - a robust application for sales representatives (available on different system platforms, in many different languages). It guarantees better business results by providing instant access to customer data, the history of cooperation, dedicated offers, orders, and receivables. Learn more
Comarch Reporting Module - designed for sales managers, marketing teams, and business analytics, it enables comprehensive communication, reporting, and automation of sales processes. Providing you with instant access to current sales and stock reports, it gives you information about the realization of target sell-outs & target sell-ins. Learn more
Comarch Trade Promotion Management - an award-winning, advanced application for managing your company's budget and promotional campaigns. It allows you to plan, measure and evaluate the effectiveness of all commercial activities, analyze your marketing strategies, and use historical data to develop new methods of increasing sales. Learn more
"The decision of using the Comarch solution was not purely based on the quality of sales and inventory data they provide. We were looking for a reliable partner; a company that not only has the knowledge, but also vast experience. Comarch has it all."
