Latest posts

🎙️The conversation features Nokwanda Khumalo, a seasoned executive with over a decade of experience leading fuel retail and loyalty initiatives across multiple industries. She shares the story behind the loyalty launch at bp South Africa.

Data silos create a fragmented passenger journey. Learn how a Single Customer View unifies data to boost revenue and see real-world case studies.

Explore why Mexico’s pragmatism and Brazil’s digital exuberance require two completely different loyalty playbooks for 2026.

What happens when you ask one of the industry’s leading minds, someone who manages some of the world’s most recognized retail brands, to take a quiz on his own loyalty habits?

In this episode, we take a deep dive into how a heritage, product-centric brand can evolve into a truly customer-led business, without losing its soul.

In this episode, we explore how long-term loyalty is built through shared experiences, emotional connection, and consistency in the unique world of campgrounds and outdoor travel.

What truly drives brand devotion in one of Latin America’s most vibrant markets? In a world where consumer behavior is shifting faster than ever, data-driven intelligence is the only way to stay ahead. The Wise Marketer Group (WMG), in partnership with Comarch, has officially released the Wiser Research Mexico Customer Loyalty Insights Collection.

Deepak Pradhan, Head of Loyalty Program and CRM at ADNOC Distribution, sat down with our own Michał Ostasz to discover his loyalty personality type.

Nowadays, loyalty in retail and many other industries is like a dating app: one bad swipe and your customer is gone. But for enterprise leaders, a loyalty platform is a marriage, not a fling. Stop transactional flirting with one-off discounts. It’s 2026.