Latest posts

Customers want sustainability – both in products and relationships with brands. Here is how to offer both and truly connect through shared values.

Our event, titled “Is Emotional Loyalty Worth Investing In – an Ultimate Guide to Building Loyalty Magic,” took place on September 26th and featured marketing experts such as Adam Posner, Marlena Półrola, Deepak Pradhan, and Gunther Everaert.

Building emotional loyalty is a time consuming and complexed process, which requires a good strategy with a bold attitude. Its purpose is to establish a relationship with the customer in which brand is perceived as a friend, not a seller.