Latest posts

It’s time for another round of our Loyalty Personality Quiz. This week, the quiz will be taken by Wojciech Gil – a Business Solutions Manager at Comarch.

What does it mean if you like experiential rewards better than bonus points? Find out how many Loyalty Personality Types are there. Watch our quiz featuring Hussam Kesserwan, Business Development Manager at Comarch Middle East.

Keeping customers engaged in the automotive industry presents a unique challenge. Unlike everyday products, cars and related services are purchased infrequently. When customers return unexpectedly due to a premature repair or part failure, it can erode their trust. For brands, OEMs, and dealerships, the goal is to build customer loyalty and meaningful engagement between these sporadic visits, ensuring that each interaction adds value.

Discover the latest trends in AI loyalty programs, from emotional intelligence to decentralized systems, and stay ahead of the curve

Explore the world of fuel rewards and discover how to attract and retain customers with engaging loyalty programs. Boost customer loyalty in fuel retail!

Building customer loyalty in the automotive industry is full of challenges – find out what they are and how to create a loyalty program that combats them.

And the next star of our Loyalty Personality Quiz is… Fedaa Khwis, the Regional Sales Manager at Comarch Middle East.

In a recent Let’s Talk Loyalty episode hosted by Paula Thomas, Edward Pouthier, JetBlue’s Director of Loyalty Program and Experience, shared insights into JetBlue’s loyalty strategy and the recent evolution of their TrueBlue program.