About the Client

ObjetRama (POP France) is a French company founded in 2003 that specializes in personalized promotional items. While they offer a wide range of products, their culture is built around people. For ObjetRama, every client's project is unique, and their support must be too. More than 130 employees work to make every order a memorable and satisfying experience, focusing on simplicity, satisfaction, price, and choice.

The Challenge: A Growing Need for Automation

ObjetRama's business runs on its strong relationships with a large supplier network. The company works with over 100 regular suppliers and places recurring orders with them.

With their products already referenced in their database, the team saw a massive opportunity for automation. The main goal was all about efficiency. The company wanted to:

  • Save time
  • Reduce time-consuming manual tasks
  • Secure the entire procurement process from end to end

The Solution: A Complete EDI Platform

To hit these goals, ObjetRama chose a comprehensive suite of Comarch EDI solutions to create a single, automated ecosystem.

  • Comarch EDI Platform: The core engine to manage and automate all B2B transactions.
  • Comarch Web EDI: A flexible solution for partners, which also included drop shipment functionality.
  • Comarch EDI Tracking: To give the team clear visibility into their document flow.
  • Chorus Pro Connection: A critical, mandatory connection to France's national e-invoicing platform.

Step-by-Step Success

The whole project was based on a partnership, with the Comarch team managing the technical details. After the contract was signed in September 2020, the project was rolled out in smart, manageable phases.

  • Lot 1 (Chorus Pro): The first priority was connecting to the Chorus Pro platform for invoices. Analysis finished in October 2020, and the system went LIVE in January 2021.
  • Lots 2 & 3 (Supplier EDI): Next, the team focused on automating the supply chain, rolling out both Web EDI and Full EDI. This automated key documents like orders (ORDERS), order responses (ORDRSP), and despatch advises (DESADV). The Web EDI portion went live in September 2021, followed by full EDI in November 2021.

What I really appreciated about working with OBJETRAMA was their approach. This was a complex, strategic project for them, especially with the hard government deadline for Chorus Pro.


It felt like we were one team with a single goal. Both sides were so committed to just making the processes better and more reliable. When you have that kind of shared trust and open communication, you know the project is going to be a success, no matter what technical challenges pop up.”


G. F. EDI/EIR project manager for Comarch

The Results: A Major Win for Efficiency

According to ObjetRama, the solution proved to be "a definite time saver for data entry operators".

By automating the flow of orders, invoices, and shipping notices, the team was freed from the daily grind of manual tasks.

Even with challenges along the way, the project was a success, allowing ObjetRama to hit its mandatory milestones with the government (Chorus Pro) and its suppliers.


The Comarch team supported us throughout the various phases of this strategic project for our company, helping us grow in the industrialization of processes, in the reliability of data exchanges and in improving the efficiency of our business teams."

D.L. Technical Project Manager for Objetrama

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