Comarch Loyalty Consulting
Strong brand advocacy, strong enterpriseAdjust your loyalty strategy to meet market challenges
Gamechanger in LoyaltyEnhance your ability to boost customers’ long-term engagement with gamification
Healthy loyalty program means wealthy businessEvalute your program performance using Comarch DIAMETRICS®
Getting the right tools for driving customer loyalty is one thing. Using market-proven methodology like DIAMETRICS® is another. Knowing how to use them effectively to gain a competitive advantage in today's data-driven business environment is something else entirely.
Analogically, building a successful marketing strategy involves taking a customer-centric, cross-functional approach throughout the whole organization. It also requires a deep understanding of the relationships between people and modern technologies. That's what we're here for.
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Loyalty Strategy
There are countless important decisions needed to be made before one can bring a complex loyalty program to life.
Combining a robust technology, top-of-the-line customer experience, highly engaging content, relevant management of marketing resources, and solid fraud prevention policy - all at the same time - can be quite difficult. Don’t worry - we’ll take care of it. -

Digital Transformation
The process of incorporating new technologies into one's business is one of our main areas of expertise.
Our goal is to help companies face the challenges posed by the digital revolution. Having many years of experience in running successful loyalty projects all around the world, we can be your guide on your way to becoming a digital leader.
Our services
Our clients
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JetBlue Airways
Development of a successful Engagement Strategy and Implementation Support during redesign phaseRead more -

Vingroup
Creation of new Loyalty Program Concept and identify the direction of developmentRead more -

Heathrow Airport
Ongoing Implementation support and Program RedesignRead more 
True Digital
Creation of a new Loyalty Concept for the True You App and Innovation Architecting related to customer satisfaction
Costa Coffee
Project management during implementation of Comarch Loyalty management. Ongoing Implementation Support and development of an Engagement Strategy
METRO GROUP
Development of Loyalty Program Concept, Customer Value Proposition enhancements, validation of Business Model
Our publications
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14 Apr 2026
The AI Imperative: 5 Ways AI is Transforming Retail Loyalty ProgramsIn our first article, we explored the strategic shift needed to start viewing your loyalty program as a revenue engine. The next logical question you probably often hear from business leaders is, “What technology actually makes that possible?”.
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14 Apr 2026
How Architecture Reduces Loyalty Program Implementation TimeHow much faster can you launch? Compare Plug-and-Play, Monolith, and API-first architectures to find the fastest path to loyalty revenue and ROI.
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09 Apr 2026
How Growth-Stage Companies Can Implement a Loyalty Program in under Three MonthsRead on to discover how growth-stage brands can implement a world-class loyalty program within a single quarter.
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