Comarch Loyalty Consulting
Strong brand advocacy, strong enterpriseAdjust your loyalty strategy to meet market challenges
Gamechanger in LoyaltyEnhance your ability to boost customers’ long-term engagement with gamification
Healthy loyalty program means wealthy businessEvalute your program performance using Comarch DIAMETRICS®
Getting the right tools for driving customer loyalty is one thing. Using market-proven methodology like DIAMETRICS® is another. Knowing how to use them effectively to gain a competitive advantage in today's data-driven business environment is something else entirely.
Analogically, building a successful marketing strategy involves taking a customer-centric, cross-functional approach throughout the whole organization. It also requires a deep understanding of the relationships between people and modern technologies. That's what we're here for.
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Loyalty Strategy
There are countless important decisions needed to be made before one can bring a complex loyalty program to life.
Combining a robust technology, top-of-the-line customer experience, highly engaging content, relevant management of marketing resources, and solid fraud prevention policy - all at the same time - can be quite difficult. Don’t worry - we’ll take care of it. -

Digital Transformation
The process of incorporating new technologies into one's business is one of our main areas of expertise.
Our goal is to help companies face the challenges posed by the digital revolution. Having many years of experience in running successful loyalty projects all around the world, we can be your guide on your way to becoming a digital leader.
Our services
Our clients
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JetBlue Airways
Development of a successful Engagement Strategy and Implementation Support during redesign phaseRead more -

Vingroup
Creation of new Loyalty Program Concept and identify the direction of developmentRead more -

Heathrow Airport
Ongoing Implementation support and Program RedesignRead more 
True Digital
Creation of a new Loyalty Concept for the True You App and Innovation Architecting related to customer satisfaction
Costa Coffee
Project management during implementation of Comarch Loyalty management. Ongoing Implementation Support and development of an Engagement Strategy
METRO GROUP
Development of Loyalty Program Concept, Customer Value Proposition enhancements, validation of Business Model
Our publications
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28 May 2026
Loyalty Leaders Podcast: Adaptive Strategies for a Changing WorldLive from LRMS Berlin 2026! Our Comarch representatives, Kazimierz Cięciak and Paweł Ciężki, recently sat down with Carmen Garcia in Berlin for a special recording of the Loyalty Leaders Podcast.
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15 May 2026
No Script, Just Loyalty: Max Byloff Takes on the Blind Loyalty ChallengeWhat happens when you strip away the pre-approved interview scripts? You get the Blind Loyalty Challenge—a series where industry leaders are put in the hot seat to answer questions they’ve never seen before.
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14 May 2026
Can AI Prevent Customer Churn? Loyalty Innovation for Growing BrandsPlug-and-play AI automates loyalty programs for growing brands, using real-time predictive analytics to prevent churn and secure revenue growth.
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