The conference will take place 14th of November in Stockholm, Sweden. Comarch is a Platinum Sponsor of the event.

At the conference Joanna Gawęda, Consulting Director, Comarch will give a presentation entitled ‘Digital trends in customer loyalty : reinventing your marketing tactics in an electronic age'.

This inspirational speech analyzes why retention programs are still so challenging, even now when theory on loyalty strategies is known better than ever and marketers have more tools and more data.

Real-time marketing, event-triggered points & discounts promotions, personalized rewarding, online cross/upselling individual offers, big data, gamification, data & text mining. New opportunities but also new challenges. Indeed, digital, omnichannel marketplace requires new marketing techniques to develop strong CVP (customer value proposition) for the AO (always online) generation. How not to get lost?

Tell Us Your Case 💬

Upcoming RFP? More info about product and services? Talk integrations? Need a price estimation?

Set up a 30-minute discovery call with our loyalty experts


Customer loyalty tips
straight to your inbox

Join the other 10 000 subscribers to start receiving:

Educational MaterialsInspiring Success Stories  

Trending Event News

Please wait