In late 2020, ENOC, one of the world's leading oil & gas companies, launched a new loyalty program called 'Yes' Rewards, which Comarch had designed to help ENOC drive customer engagement across both various business areas, including fuel retail, automotive support, and food & beverage.
Listen to the latest episode of the "Let's Talk Loyalty" podcast series featuring Suryaveer Singh, Head of Loyalty at ENOC, where he tells the story of how the 'Yes' Rewards program came to life, despite the challenges posed by the COVID-19 pandemic. During the interview, Suryaveer also reveals the first results, such as – 180 thousand downloads in the first two weeks post-launch!
Find out what drives loyalty these days and get new customer engagement ideas from a highly respected brand. Enjoy!”