Comarch Business Intelligence

Improve business efficiency with a wide range of practical features

• An intuitive, browser-based, drag-and-drop user interface 
• Many forms of strategic visualizations (graphs, indicators, maps, tables)
• High level of performance (thanks to an in-memory engine)
• A multi-source module allowing for merging data from various different sources
• A predefined set of reports and dashboards that help you analyze the effectiveness of your loyalty programs and marketing campaigns
• Ad-hoc functionalities enabling the creation of new data analysis in real-time
• A detailed RFM segmentation and Churn risk identification mechanisms
• Collaborative and sharing features: comments, notifications, subscriptions, exports
• Mobile access

Learn about the benefits

Among the many benefits of Comarch Business Intelligence are:

• Instant access to information
  BI module integrated with Comarch Loyalty Management and Comarch Campaign Management
• Increased customer responsiveness 
  Advanced customer behavior identification functionalities
• Increased purchasing frequency
  Recognition of customers' buying patterns 
• Increased overall program effectiveness 
  Reliability, security, and use of use combined. 
• Improved profitability & savings 
  Providing cost-effective solutions for data management
• Increased response rate
  Quick and accurate evaluation of marketing campaigns
• A large knowledge-base regarding your customers
  Identification of loyal customers wherever they interact with a brand 
• Correct & business-relevant decisions
  Based on provided reports, dashboard, and out-of-the-box data model