Comarch SFA Mobile Sales Force allows field sales reps to sell using only their mobile devices. It gives a quick and easy 360° view into a customer, history of cooperation, dedicated offers, orders and receivables. It supports merchandising in POS based on monitoring of different standards. The complex survey module makes marketing actions easier and gathers market data regarding current trends and actions taken by the competitors. The route module, based on maps and geolocation of the POS, guides a representative to the target on the most optimal route.