Comarch, a software house and system integrator, is strengthening its business structure on the Iberian Peninsula by opening a branch in Madrid. The market dynamics and economic potential of Spain, as well as growing interest in Comarch systems in the region are the main factors that stand behind the decision. Additionally, strengthening the company’s presence in Spain provides an excellent foothold to expand into the markets of South America. Comarch has already realized projects for Spanish clients that include BP and the Telefónica Group.
During his presentation at America’s Customer Festival 2014, Michael Stromer revealed some impressive stats and provided insight into TrueBlue Badges, the social-engagement extension of JetBlue’s loyalty program.