The Comarch Group has won the main prize in the Polish Company – International Champion competition in the category Exporter, the Polish Privately Owned Company. The third edition of this competition was organized by the PwC and the economic daily Puls Biznesu in cooperation with the Polish bank PKO BP and the National Bank of Poland (NBP).
Marcin Kosciak explained to the crowd at Comarch User Group 2014 how important Internet of Things (IoT) and beacons are to modern customer engagement. And although the Comarch Beacon solution was recently introduced, Kosciak revealed that the history of beacons can actually be traced back thousands of years!
The prestigious British weekly The Economist in its recent article "Growing the Polish Apple" briefly surveys well-established Polish companies which, after years of dynamic growth in the domestic economy, have successfully expanded into new markets abroad.
Comarch, a software house and system integrator, is strengthening its business structure on the Iberian Peninsula by opening a branch in Madrid. The market dynamics and economic potential of Spain, as well as growing interest in Comarch systems in the region are the main factors that stand behind the decision. Additionally, strengthening the company’s presence in Spain provides an excellent foothold to expand into the markets of South America. Comarch has already realized projects for Spanish clients that include BP and the Telefónica Group.
During his presentation at America’s Customer Festival 2014, Michael Stromer revealed some impressive stats and provided insight into TrueBlue Badges, the social-engagement extension of JetBlue’s loyalty program.