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Comarch OSS/BSS Data Analytics, with its big data analytics for telecom operators, is the solution to these challenges. It processes data gathered from the telecommunications network (which is the key customer touchpoint) in real time, combines this information with that from external systems (performance management, fault management, network inventory, CRM, etc.) and aggregates it. By correlating data from all these sources, Comarch OSS/BSS Data Analytics can produce comprehensive, real-time analysis, providing an invaluable insight into customers’ perceptions of the services provided. Based on the aggregated data, the tool suggests specific actions, which can also be carried out automatically. Additionally, Comarch OSS/BSS Data Analytics supports a number of customer experience telecom analytics use cases as well as processes for big data monetization in telecoms.
Comarch OSS/BSS Data Analytics effectively helps telecoms companies improve their overall net promoter score (NPS) and customer satisfaction (CSAT) result, as it takes into account the real customer experience when using a given service provided by the network.
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