Comarch Product Catalog simplifies IT architecture and accelerates launching new products by providing a single platform for managing product catalogs and life cycles. The system allows businesses to digitally process product offers and specifications and define product relationships for stand-alone and bundle offers. The system also creates target customer profiles with location data and other parameters. Comarch Product Catalog is based on the TM Forum Information Framework, also known as the Shared Information Data model (SID).
The Comarch Product Catalog drives Comarch BSS suite solutions and is pre-integrated with other Comarch products like Comarch Customer Management, SelfCare or the Convergent Billing System. As a central source of product and offer information, it ensures rapid new product and offer deployment additionally accelerating publishing content in sales channels without extra IT systems configuration. Based on increased service re-usability and automation, Comarch Product Catalog enables marketing and product managers to build new services quickly to improve offer management processes and shorten the time needed to reach the market. The system also allows smoothly incorporating partners’ products and services into the product catalog.