In today’s telecom business, product offers and definitions consist of many different elements including price, target group, distribution channel and offer validity time. And since an operator often has thousands of products created, managed and offered by multiple departments, managing the product portfolio may become very complex and ineffective. This drawback grows even greater, as product lifetimes get shorter (e.g. promotions/personalized prices) and the number of product variations keeps growing. So, how can telecoms simplify this process? Download our white paper and find out how customer-centric BSS enables telcos to offer better and more optimized service.