WHITE PAPER: Injecting OSS/BSS with Big Data yields big dividends for operators through Customer Loyalty
What can you learn?
How CSPs can use Big Data to build customer profiles and maximize revenues
Why it is crucial to integrate the Loyalty Management System with the rest of a telecom operator’s IT best practices in Big Data and Loyalty Management – based on case studies of a global operator based in Europe and Canadian Rogers Communications
How social network analysis (SNA) can help CSPs enhance the effectiveness of their loyalty programs
What are the must-haves in a loyalty program for a telecom operator