WHITE PAPER:
How to Create Offers that Really Fit the Needs of Your Enterprise Customers

There is room for telecommunications service providers and enterprises to enter new areas of mutually beneficial cooperation. Enterprise customers need to delegate designing the connectivity and office infrastructure to telcos. Telecoms can thus generate new revenues through providing additional value for enterprises – by taking the responsibility for matching their business requirements with the underlying telecom-IT infrastructure.

This means CSPs can enrich their portfolio with hype services such as managed LAN or cloud services. Enterprises, however, will be expecting telcos to not only deliver “connectivity pipes”, but to provide a comprehensive platform, which enhances the productivity of the enterprise customer’s employees in their everyday work. Download our white paper and discover how to create offers that really meet the expectations of enterprise customers.

white paper, personalizing enterprise customer offers

By downloading and reading this white paper about personalizing enterprise customer offers you will learn:

  • What has changed in the traditional relation between a telecom operator and its enterprise customers
  • Why telecoms should move from offering connectivity pipes towards selling enterprise “productivity platforms”
  • How to translate business requirements into the underlying technology and the technology specifics into real business value
  • How to build offers that reflect the way enterprise’s employees are using the telecom services
  • How to apply a step-by-step approach and orchestrate the old products silos in the process

Download the White Paper for free

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