Red Bull is the global leader in the manufacture and sales of energy drinks. More than 6 billion cans of Red Bull are sold in over 170 countries around the world annually. In 2012 Red Bull sold 5.2 billion cans, which was a 12.8% increase on 2011.
In 2012, the company decided to establish cooperation with COMARCH, with the objective of launching comprehensive Comarch B2B Network Online Distribution and Online Sales Support. The integrated system will provide for the regular reporting of information about warehouse stocks and re-sale to retail clients from Red Bull’s external