Join Comarch at the Direct Marketing Fair 2010!

March 30th – April 1st    MD expo

Please join Comarch at MD expo 2010! The event will take place in Paris from March 30th to April 1st, 2010. More than 20,000 visitors and 700 exhibitors are expected. This fair will bring together the best known companies on the French market and will focus on customer data, customer knowledge management and E-marketing. Comarch will actively take part through its product workshop being held on Tuesday, March 30th at 5:00 pm. We invite you to take part in the workshop!

At the workshop you will learn everything you always wanted to know about our customers but were afraid to ask…

•    Interactive dialogue with the audience: we listen to your needs regarding customer relationship management!
•    How should marketing messages and communication be suited to my customer target?
•    What about money??? How should I measure promotional campaign efficiency? Are you ready to hear about ROI you’ve never seen?

Aside from the product workshop, Comarch will present its loyalty suite - a set of 3 complementary products, focused on marketing and customer care:

Loyalty Management is a comprehensive suite of business applications for managing both, simple and advanced loyalty programs. Thanks to its modular structure and is tailor-made architecture, CLM will help you implement the best loyalty programs to satisfy your customers and benefit your company.

Campaign Management can help any company conducting marketing activities increase its effectiveness. The system supports a marketing department at every stage of advertising campaign creation and can automate the process of communication with customers. Campaign preparation, execution and analysis are possible within the system and included budgeting capabilities can provide a detailed view into marketing expenditures and allow for measuring efficiency. Built-in workflow and a wide-range of interfaces create a product which can integrate all the resources needed for preparing optimal marketing activities in a single application.

Smart Analytics is an innovative solution based on data warehouse technology. Its main goal is to provide organized and lucid information that supports decision-making processes in the entire company. It is a very powerful tool in connection with a loyalty system – enabling the identification of customer behavior and trends.

For more information about the event and our workshop or to schedule a meeting with a Comarch consultant or see a live demo of our system during the event, please contact Kamila Musialska at
To learn more about the event, please visit the conferences’ websites.