Loyalty news

26.09.2017

Comarch named a Strong Performer in Customer Loyalty Solutions, Q3 2017 report

Comarch is positioned as a Strong Performer among the most significant vendors supporting the loyalty market in the recent Forrester report “The Forrester Wave™: Customer Loyalty Solutions, Q3 2017”.

13.09.2017

Generations X and Y Start Shopping in Stores of the Future

Nowadays, no one is shocked when a 60-70-year-old woman is reading an e-book while on train or when a man of similar age is paying for parking or his purchases in a suit shop with a mobile app.

24.08.2017

Comarch Has Again Been Endorsed Among End-to-End Loyalty Solution Providers

Our platform qualifies within the group of end-to-end loyalty solutions, which address the broadest spectrum of loyalty-specific needs, in terms of strategy, marketing and management.

31.07.2017
Loyalty program for Hudson’s Bay

Comarch rolls out a new loyalty program for Hudson’s Bay

From August 2017 onwards, Hudson’s Bay the Netherlands will be opening 17 department stores in the entire country and has selected Comarch to develop a new loyalty programme for their customers.

26.07.2017
loyalty programs research

Europeans become increasingly loyal in shopping

Over 70% of customers are members of minimum one loyalty program – as specified in the report: “The future of shopping. Key trends in retail today and in 2030”.

30.06.2017

Comarch Social Mining latest updates

Social media monitoring application, which is the module of Comarch Loyalty Management platform, with analytical capabilities referring to loyalty program members in the entirely redeveloped version is now available!

26.06.2017

Comarch Campaign Management latest updates

We are happy to announce that the Version 2.6 of Comarch Campaign Management has been released.

12.06.2017

Do women buy differently than men?

A difference between shopping habits of men and women is one of the most favourite subjects of discussions and jokes.

31.05.2017

Comarch has been featured in the latest Forrester research

Comarch has been featured in the latest Forrester research: “Vendor Landscape: Real-Time Interaction Management. Contextual Marketing Demands Real-Time Unification.” as a leading vendor of customer loyalty solutions

25.05.2017

True Value Company Partners with Comarch to Increase the Quality and Scope of its Loyalty Program

True Value Company partnered with Comarch on solutions for comprehensive management of customer relations and support for marketing activities and implemented Comarch Loyalty Management to enhance its loyalty program, True Value Rewards.

21.04.2017

Comarch Loyalty Management has been updated

New version has been released on 31/03/2017. Find the key features of the version 5.3.

12.04.2017

Future Shopping – Latest Trends in Retail Now and in 15 Years' Time. Results of the Customers' Behaviour Survey done by Comarch.

Because of digitisation, development of multi-channel communications, and increasing demands of customers, retail trade undergoes a process of huge changes.