Comarch CAFE Broker Application

Client service at brokerage houses and call centers focuses on professionalism and fast reaction times. As far as the effectiveness of the brokers’ actions is dependent on their knowledge and experience of capital markets, the time it takes to find the client in the database, his profiling (MiFID) and subsequent order submittal, is dependent on the available tools.

Requirements

An application, which handles the current work of the broker, should be transparent and designed in a manner that guarantees a quick familiarity using an intuitive interface. Additionally, it should provide complex support for the brokers’ work without the need to install additional tools. An essential minimum would provide access to the clients’ database as well as the possibility of order processing. Such a solution guarantees client satisfaction and broker work efficiency.

Solution

The Comarch Broker Application supports the work of the broker in the call center as well as the office. The solution is based on the CAFE platform, whose task it is to integrate many business systems as well as supplying an intuitive and ergonomic work interface, which is transparent for branch employees, the contact center and the remaining units of the financial institutions. The employee launches his/her activity by logging into a single system where all the required options are accessible, starting from general information about the company and ending in operations carried out in the name of the client.

The Comarch CAFE Broker Application supports the user in three basic areas:

  • information – the application provides all the information about the client in a coherent manner, located in the content tabs. It also presents graphic information about the client’s investment profile as well as his/her involvement in particular securities,
  • operational – the application offers tools necessary for the broker to carry out basic tasks linked to the handling of orders: a friendly interface and usability rules allow the efficient carrying out of operations and built in validation rules allow order submittal under the condition that the correct parameters are entered and only if the client has the appropriate funds,
  • identification and authorization – the application allows an automatic identification of the client as well as authorization using IVR tools and built in authorizing mechanisms.


Apart from the mentioned areas that support the work of the broker, the system delivers detailed reports, which verify its tasks. All the activities (orders, transfers etc.) are registered in the application and presented to authorized users.

The main functional areas of the Comarch CAFE Broker Application:

  • client data file – all the information about the client is presented in a coherent and uniform manner, with regards to its division into categories, even if the information comes from many sources,
    o    360° view
  • investment profile – a cross-section of information about the state of ownership by the client is presented using a graphic data presentation (image),
  • account handling – functionalities tied with the complex management of the clients’ account, transactional functionalities:
    o    order processing,
    o    IPO handling,
    o    financial operations,
  • reports and information - a task monitor which presents all the activities linked to handling a given client,
    o    listings - access to listings using a separate application,
    o    calendar,
    o    information service,
  • client communication support.


The listed functionalities are accessible thanks to integration of the Comarch CAFE Broker Application with the remaining systems of the brokerage house, these include the core trading system as well as banking systems which service accounts.

The system can be supplemented by other elements of the CAFE platform:


The system also cooperates perfectly with other Comarch systems dedicated to brokerage houses:

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