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CAFE for Insurance

Insurance companies typically use multiple information systems. As different programs work differently, customer service support operates on different applications running on different computers. The variety of work environments and the need to search for a number of databases increases handling time and reduces customer satisfaction. Today, nobody wants to wait indefinitely for an answer, especially when in need. Switches between systems during operation also frustrate the insurance company employees.

The Insurance Internet portal is built from a range of applications called “mashup”, and as a result makes it possible to provide efficient operation and to combine the different systems in one common environment. In addition, it serves as support for today's communication tools and uses new distribution channels.
According to the Gartner Strategic Guideline, by 2020 technology "mashups" will be the dominant model (80%) for the creation of complex business applications.

The main task of the Comarch Front-End (CAFE) platform for insurance companies is the implementation of the sales support and customer service strategy. The main advantage of the platform is the simplicity of matching the scope of functionalities to meet the needs of business insurance. Comarch Front-End Insurance users consist of the following:

  • insurance intermediaries (agents, multi-agency employees, brokers)
  • insurance company managers and
  • employees, affiliates and marketing departments along with
  • Contact Centers.

CAFE allows full, real-time collaboration in communication and task implementation, leads processing, maintenance and marketing campaigns.

CAFE for Insurance includes:

  • schedule to manage contact with customers,
  • 360° view of the customer with products and leads,
  • support of the sales process from request of proposal by proposal itself to issue of the policy,
  • access to policy operations, claims and damages,
  • a preview of sales targets implementation and commission remunerations,
  • access to current information on marketing campaigns, products, existing terms & conditions, directives and regulations.

Business and Operational Benefits

  • Synergy effects
    CAFE Platform for Insurance provides high-quality systems which are well-prepared for the accomplishment of insurance company requirements. Systems assemble into one cohesive platform, offering additional benefits to synergy whilst multiplying the effects of the implementation.
  • Modular Architecture
    This feature allows you to build evolutionary solutions "with blocks." Using the completed system kernel, you can expand the system, in a manner completely painless for users, by including further modules.
  • Multichannel Communication
    The system enables the full potential of the available channels of communication with customers - through agents, branches, call center, SMS, Internet - WWW and WAP, fax and mail.
  • Configurable
    This flexibility allows management to react quickly to business changes and modifications to the platform without the need to engage people in the technical structure of the system or business processes.
  • Streamlining and Standardizing Interfaces of Information Systems
    An ergonomic and friendly environment improves the quality and efficiency of tasks performed by employees, which consequently leads to a reduction in training costs and eliminates time wasted on logging in and out of different systems or moving data from application to application.
  • Cohesion of Mechanisms for Security and Administration
    Thanks to the use of a single solution, the central management of users and the establishment of a uniform security policy are possible.
  • Improving the Efficiency of Resources located in the Selling Process
    Thanks to the operation of CAFE Insurance tools, costs generated by the least profitable customers can be significantly reduced. It is done so by means of transfer to self-service channels, shortening the sales process and increasing customer profitability from the most profitable segments, with the opening of cross and up selling, as well as increased and more effective marketing campaigns.

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