Purchases & sales analysis

Sales analysis

It is not only possible to conduct various kinds of sales activities with the Comarch ALTUM platform, but verifying their results in the Business Intelligence module is also possible. Such an analysis is possible thanks to dozens of standard reports and the ability to create your own personalized reports. In particular BI reports allow:

• tracking values and quantities for sales transactions, broken down by products, contractors,  payment types, etc.
• obtaining more information about the margin received and discounts granted,
• getting detailed information on receivables arising from sales activities,
• reviewing information regarding purchase values, resulting payables, received discounts, etc.
• analyzing purchase price lists from suppliers, with the possibility of tracing back through the history of changes to the lists.

On the purchase -side, the system offers a detailed analysis on the quantities delivered, delivery time and cost, average periods of circulation of the goods, and much more. An analysis can be performed at any level of detail and from many different perspectives.

Pre-defined or easily created reports can be automatically sent at specified intervals (i.e. once a week) directly to users e-mail inboxes, with the guarantee that the data is always up-to-date.Reports required by your sales staff are also available on their mobile devices or via the Internet. Wherever they are, they always stay informed through predefined reports and can make decisions based on up-to-date information.

Data mining and sales forecasting

Companies whose activities concentrate on trade try to recognize their best sales structure. This kind of knowledge allows managers to prepare a better sales offer and consequently increase revenue. The Data Mining tool in Comarch ALTUM enables discovering the relationship between sales of specific articles (sales basket), while taking into account store locations. Will a customer buying a shirt also buy a tie? If so, what kind of tie? With Data Mining the answer to such questions is simple and available on hand. Knowledge delivered from this tool can then be used to build product sets, as well as for other sales and marketing purposes.

In addition to building a sales basket, Data Mining in Comarch ALTUM enables predicting future sales volume -  information that not only helps you plan the amounts you should have in stock but also supports your financial planning and investment decisions.

Price management

Electronic Data Interchange

Back (Commerce)

Better buying decisions

The basic question you have to answer before making a buying decision is “How much will we sell?” Comarch ALTUM helps you answer this question and improve the quality of your buying decisions with a demand forecasting tool that delivers approximate sales figures for the future based on historical data. Instead of drawing conclusions from the information provided by many different sales reports, you have a source of information that combines all relevant information and makes it available conveniently on hand.

Comarch ALTUM not only helps you decide what to buy and in what amount, but also from whom. The service that you deliver to your customers depends very strongly on the service your suppliers provide you with. That’s why the integrated Business Intelligence tool in Comarch ALTUM allows you to analyze your different suppliers and the quality of service they deliver. Therefore it is easy to find out from whom to buy from in order to get the best product quality under the best conditions and within the requested term.

Better understanding of demand

Comarch ALTUM provides you with some of the most valuable information in sales - what customers buy and where they buy it. Thanks to the Data Mining Tool it is easy to detect relationships between certain products such as customers buying diapers in most cases also buy beer or that customers in a certain region prefer one brand of chocolate to another. You can even find out how strong these correlations are and based on this information, make better marketing decisions concerning special product set offers, product displays or the regional promotion and variation of your offer.

Price management

Electronic Data Interchange

Back (Commerce)